Aviva India, Snapdeal tie up for Children’s Day contest
Aviva Life Insurance announced its tie up with Snapdeal.com, one of India’s largest online marketplaces, to launch the ‘Aviva Big Dream Contest.’ Through this contest, parents along with their children not only get a chance to meet and interact with Aviva’s brand ambassador, Sachin Tendulkar, but also win discount vouchers from Snapdeal.com.
To participate in the contest, parents simply have to visit Snapdeal.com between November 11 and November 17, 2014, click on the contest banners and write a sentence about their child’s dream profession and how they are planning for it. Aviva will select three entries and the parent and child will get to meet with Sachin. Additionally, 50 entries will win discount vouchers from Snapdeal.com.
Speaking on the occasion, Mr. Rishi Piparaiya, Director, Marketing & Direct Sales, Aviva Life Insurance, said “India’s children have big dreams and Aviva, as an organization, has always been committed to helping them realise their dreams, whether through our products or other opportunities. Meeting Sachin Tendulkar, an inspiration for millions of young Indians, is an aspiration for many. The ‘Aviva Big Dream Contest’, launched in association with Snapdeal.com, is our endeavour in helping children believe that dreams can come true.”
Amit Maheshwari, Vice President, Fashion, Snapdeal.com said, “At Snapdeal.com, we are focusing on the kids’ category as we have seen tremendous growth potential here. Snapdeal.com has been at the forefront to offer kids and parents the widest selection of products. And now we are also focusing on offering kids a chance to fulfil their aspirations. In line with this, we are partnering with Aviva in their ‘Big Dream Contest’. An opportunity to meet Sachin is no less than a life-changing experience for a child. We hope to see a tremendous response from Snapdeal.com users on this campaign.”
ABOUT AVIVA LIFE INSURANCE
Aviva India is a joint venture between Dabur Invest Corp (DIC) and Aviva International holdings Limited (AIH) – a UK based insurance group, whose association with India dates back to 1834. Current paid up capital amounts to Rs 2,004.9 crore. DIC holds 74% of the share capital while AIH holds 26% of the share capital. Aviva Group serves 31 million customers across 16 countries.
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